Freelance graphic design work seems like the finest job in Malaysia today; you get to make your own schedule, work from home and choose which projects and clients you take on. All of that is true; however, becoming a freelance graphic designer isn’t as easy as it seems. To become successful in this career, you’ll need to have excellent work ethic and some entrepreneurial skills, as well as a strong educational foundation with some experience. Below are some guides on how to make a career as freelance graphic designer.
Software & Hardware
This is pretty obvious, but to do design work from home you’ll need to be sure you have the necessary software and hardware. The standard software for graphic design is the Adobe Creative Cloud. While you may not need all of the desktop applications, you will probably need the common software’s like Photoshop, Illustrator, CorelDraw and InDesign, among others. Depending on the services you want to offer clients, you can choose what you need. In terms of computers themselves, this is also up to your likings and needs. Some graphic designers work from laptop systems, while others prefer to have a desktop machine. Whether you choose an Apple or PC system is your call.
Don’t rush into freelance work before your financial situation allows you to do so. Try to back-up at least 6 months of expenses to cover your overhead and daily expenses. Or you may also keeping your day job until you get your freelance business up and running. If you plan to keep a full-time job while you launch your freelance work, start a few side projects that you can work on after office hours.
Update your portfolio
It’s important to have updated professional qualifications. Make sure that your resume reflects that you’re looking for more work, rather than new projects. Try to come across as a confident professional who is actively seeking to increase your customer base. Also take some time to update your personal website. It’s the easiest way to introduce you to prospective clients. Keep your portfolio in a separate page on your site, along with a digital version of your resume.
The best way to gain new projects and clients is by promoting your business. Do this by creating social media accounts, or add a blog to your website that includes features on the projects and clients you’re working with.
The next step is to create an identifiable brand identity. To do that, you’ll need to have business cards and an online presence for your freelance resume, as well as additional materials such as brochures. Branding is important, so come up with a portfolio profile that reflects your services. Add your profile in freelance sites targeting your client base.
Setting prices for your services can be difficult, but keep in mind that you’re using revenue to pay for all of your business expenses. This means that you have to make enough money from your business to cover things like mobile, internet, hardware equipment and other expenses. Do some research on other freelance businesses in your field to get an idea of what your competitor are charging for similar services. You may think that you need to charge lower prices to get business, but the clients that you’ll want to work for will understand that you get what you pay for. Don’t be afraid to charge what you’re worth.
Join a freelancing site
The most important part of launching a successful freelance career is to add your profile in a local freelancing site like freelancing.my. This platform helps to promote you as a freelancer to potential clients and get noticed. You will also get notification for all projects related to graphic designing.
Are you ready to begin your freelance career? Join us and bid for graphic design projects today!!!